Experienced Trade Marketing Manager with a demonstrated history of working in the food & beverages industry. Currently - Responsible for managing the entire Channel (Traditional Trade) through turning the company strategies into sales activities and programs, being the single point of communication with Sales, Demand Planning & Marketing. Skilled in sales operations, trade marketing, sales support tools, MT, traditional trade, and direct sales. Strong operations professional with a • BA: International Business and Marketing focused in International Business and Marketing from Modern Sciences & Art University(MSA).