I am a Data Analyst and Business Intelligence Professional with expertise in Power BI, data analytics, Route-to-Market (RTM) operations, route planning and optimization, customer data governance, and asset management. I specialize in transforming complex business data into actionable insights through interactive dashboards, automated reporting, and data-driven decision-making. Throughout my experience in the FMCG industry, I have actively contributed to enhancing van efficiency, optimizing sales routes, improving sales coverage, and increasing sales volume through analytical solutions and operational improvements. My work focuses on identifying growth opportunities, strengthening customer master data governance, ensuring asset visibility and control, and supporting commercial teams with accurate, reliable business intelligence. By combining data analysis with business operations expertise, I help organizations improve productivity, optimize distribution networks, enhance market coverage, and drive sustainable business growth. I am passionate about leveraging data to solve business challenges, improve operational performance, and deliver measurable results.